1071_研究方法(企管碩一)
上課期間:從 2018-09-16 到 無限期
LINE分享功能只支援行動裝置
課程介紹
課程安排
This course is designed to equip graduate students with the conceptual foundations of social research methods in business community. We expect students not only to develop managerial planning and methodological rigor capabilities in conducting business studies, but also build up their integrity and senses responsible for securing ethical issues while in scientific knowledge inquiry.
課本&教材
Business Research Methods 12/e, Cooper, D.R. and Schindler, P.S., McGrall-Hill Publishing Co. Ltd.
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Syllabus
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Research in business
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課程討論板
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Research Ethics
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課程討論板
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Think like a researcher
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Research Design
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Measurement
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Sampling
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SURVEY PAPER
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EXPERIMENT PAPER
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CASE STUDY PAPER
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INDN Presentation - Survey
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VN+MNG Presentation - Experiment
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THAI - Presentation - Case
教師 / 彭國芳