1071_研究方法(企管硕一)
上课期间:从 2018-09-16 到 无限期
LINE分享功能只支援行动装置
课程介绍
课程安排
This course is designed to equip graduate students with the conceptual foundations of social research methods in business community. We expect students not only to develop managerial planning and methodological rigor capabilities in conducting business studies, but also build up their integrity and senses responsible for securing ethical issues while in scientific knowledge inquiry.
课本&教材
Business Research Methods 12/e, Cooper, D.R. and Schindler, P.S., McGrall-Hill Publishing Co. Ltd.
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Syllabus
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Research in business
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课程讨论板
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Research Ethics
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课程讨论板
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Think like a researcher
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Research Design
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Measurement
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Sampling
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SURVEY PAPER
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EXPERIMENT PAPER
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CASE STUDY PAPER
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INDN Presentation - Survey
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VN+MNG Presentation - Experiment
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THAI - Presentation - Case
教师 / 彭國芳